CONTRARY to what may have been concluded from a recent article about the Paarl CBD, we are delighted to confirm that Woolworths has no plans to relocate the store situated in central Paarl.
As a retailer with a national footprint, Woolworths is acutely aware of the challenges and opportunities that are presented by urban business districts.
From Woolworths’ perspective, our strategy is clearly to meet our customers’ needs for a convenient shopping experience.
This strategy in turn drives our real estate plan which includes detailed analysis of the proposed site and any potential affect on existing stores.
Woolworths stores in Paarl have complimentary product ranges which have been tailored to suit the specific needs of the relevant customers.
We did anticipate that some customers would prefer a mall experience to the central business district (CBD).
Woolworths customers in the Paarl area have been extremely loyal to the store and Woolworths will continue to support their purchasing needs.
The store continues to offer customers a specially selected range of Woolworths food and clothing to meet their everyday needs.
Maurice de Villiers
Head of Real Estate Development, Woolworths
